Traditions are kept alive as a result of ones ancestral ties. Asere, a grou… Read Full Bio ↴Traditions are kept alive as a result of ones ancestral ties. Asere, a group of young Cuban musicians, follows in the footsteps of the forefathers of the Cuban Son. Ignacio Piñiero, Miguel Matamoro, Arsenio Rodriguez, and all those masters of the Cuban Son that came before these young musicians are paid homage in this debut release.

While bands like Irakere, Los Van Van, and NG La Banda experiment with the basic structure of Cuban music, it has been la vieja guardia that has had the greatest impact on the international music market. Asere's CUBAN SOUL follows in the footsteps of the biggest selling Cuban record to date, BUENA VISTA SOCIAL CLUB. Asere captures the essence of Cuban music throughout the CD's ten tracks, while keeping a fresh perspective on the music. Their soulful approach is one that is sure to keep the tradition alive for a whole new generation.

At a time when the focus is on the "timba" sound of today's "new" Cuban music, it is refreshing to listen to a release like Asere's CUBAN SOUL. After all, it is the simple things in life that seem to please us the most. If pleasure is what you seek, then you're bound to find it in the cuban soul of Asere.
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