How To Kill A Radio Consultant
Public Enemy Lyrics


Jump to: Overall Meaning ↴  Line by Line Meaning ↴

Pusher of the button
Talkin' loud ain't sayin' nothin'
The mack of the format gettin' fat
Ain't funny 'cause my neighborhood
Is flowin' money
Thank God 4 the boulevard
They keep the motor runnin'
The rap shows coincide wit' the tape flow
Bootleggers go inside and record the record low
They get me, get this now can you freestyle
Freestyle no styles free except da radio
But the radio controlled by the sucker move
Who moved away got away after plannin' a getaway
An now he want to play what he want to play
An got say on what is bumpin' of course he's gettin' somethin'
Never know what's good to tha neighborhood
Swear I never seen da sucker
In my necka da woods
The ass is connected to the brain stem
So I sing a simple song
So you can see the sucker in 'em

People got to make a call
To hear the yes y'all (yes y'all)
While the phone keep ringin'
You hear some singer singin'

Why don't dey play the jammy in the daytime
People think it's slammin' plus the rhyme
Is hot an got me tunin'
The afternoon is FM in the PM
Oh if that they could see 'I'm
Out-of-towner not down I think they'll dis him
Up goes the season, pop goes the weasel
Damn gimme rap no band I want some x-clan
I know dey even got it from the giddy
Stacked in the back
Only black radio station in the city
Programmed by a sucker in a suit
Slick back hair he don't even live here
Raps the number one pick so I draft it
I don't care about all the other demographics
When the quiet storm come on I fall sleep
What dey need is Arbitron on the funky jeep
Too bad it's goin' on in fact my word is bond
To pull a disappearin' act attack until he gone
The whacker jam he play they pay I'm in da day
I don't think we gonna miss 'I'm we don't need 'I'm anyway

Can I kick it
Who the hell is on the radio
Or who's behind
Do you really think they'll mind
To play the funky jams
That everybody wit'
Some Def Jef or Ice T
Show they rollin' wit' the syndicate
Or can dey get funky
Wit' the underground
Master ace get a taste
Bomb squad gettin' hard
Marley mart makin' hipper
Trax for Jack The Ripper
Pumpin' Eric be or Papa San
Still rollin' wit' run
Did you think that ever
In fact you thought that never
Control of your soul
Is by a suit and tie
Then you wonder why why you never hear a rhyme




I say we do 'I'm
Till it's done

Overall Meaning

The song 'How to Kill a Radio Consultant' by Public Enemy is a commentary on the music industry, and the dark side of commercialization. The first verse speaks about how the neighborhood is making money, and how the boulevard keeps the motor running. However, the radio is controlled by a "sucker move", who is controlling what plays and what doesn't. This person wants to play what he wants to play and is getting paid for it, regardless of what the neighborhood wants or needs. The lyrics point out that the root of the issue is that the radio is controlled by people who are not a part of the community and only care about profit. The chorus highlights how people have to make a call to the station to hear the "yes y'all", but still only get to hear conventional singers, and why don't they play the funky jammy in the daytime.


The second verse speaks about how they only care about certain demographics and how the music industry is unfair to certain artists. The song has a strong message that the commercialization of the music industry is detrimental to the art form itself. It points out how the radio controls what we hear, and people do not even realize that their soul is controlled by a suit and tie. The song is a protest and a call to artists to take control of their music and make something different.


Line by Line Meaning

Pusher of the button
The person who controls the music that gets played on the radio


Talkin' loud ain't sayin' nothin'
Lots of talk, but nothing of substance


The mack of the format gettin' fat
The person in charge of the music programming getting rich


Ain't funny 'cause my neighborhood is flowin' money
The neighborhood is spending a lot of money on the music played on the radio


Thank God 4 the boulevard
Grateful for the radio station playing good music


They keep the motor runnin'
The radio station is always on and playing music


The rap shows coincide wit' the tape flow
The time of the rap shows matches the release of music on tapes


Bootleggers go inside and record the record low
People illegally record the music played on the radio


They get me, get this now can you freestyle
The radio station is playing music that inspires creativity


Freestyle no styles free except da radio
The only place to hear free-form music is on the radio


But the radio controlled by the sucker move
The person controlling the radio station is foolish and unwise


Who moved away got away after plannin' a getaway
The person left the area after planning to leave, avoiding the consequences of his actions


An now he want to play what he want to play
The person controlling the radio station plays whatever music he likes


An got say on what is bumpin' of course he's gettin' somethin'
The person controlling the radio station is making money from playing certain types of music


Never know what's good to tha neighborhood
The music played on the radio does not always reflect the tastes of the community


Swear I never seen da sucker in my necka da woods
The person controlling the radio station is not part of the community


The ass is connected to the brain stem
The person controlling the radio station is not using good judgement


So I sing a simple song so you can see the sucker in 'em
The singer is exposing the flaws of the person controlling the radio station


People got to make a call to hear the yes y'all (yes y'all)
People have to request certain music to hear it on the radio


While the phone keep ringin' you hear some singer singin'
The phone keeps ringing with requests for music, while a singer plays on the radio


Why don't dey play the jammy in the daytime
Why isn't good music played during the day?


People think it's slammin' plus the rhyme
People like the music and lyrics of the song


Is hot an got me tunin'
The music is popular and worth listening to


The afternoon is FM in the PM
The same music played in the morning is also played in the afternoon


Oh if that they could see 'I'm
If only the people in charge could see the popularity of certain songs


Out-of-towner not down I think they'll dis him
A musician who is not from the area might not get radio play


Up goes the season, pop goes the weasel
The radio station plays whatever is popular at the moment, even if it's not good music


Damn gimme rap no band I want some x-clan
The singer wants to hear rap, not a band, and wants to hear a specific band - X-Clan


I know dey even got it from the giddy, stacked in the back
The radio station has access to all types of music, but only plays certain types


Only black radio station in the city programmed by a sucker in a suit slick back hair he don't even live here
The only radio station that plays black music is controlled by someone who doesn't care about the community


Raps the number one pick so I draft it
The popularity of rap music makes it a priority for the singer


I don't care about all the other demographics
The singer doesn't care about what other people like - only what he likes


When the quiet storm come on I fall sleep
The quiet music played on the radio lulls the singer to sleep


What dey need is Arbitron on the funky jeep
The radio station should play music based on the Arbitron ratings, not just what the person in charge likes


Too bad it's goin' on in fact my word is bond
The situation is bad, but the singer is telling the truth


To pull a disappearin' act attack until he gone
The singer wants the person in charge of the radio station gone


The whacker jam he play they pay I'm in da day
The singer doesn't like the bad music the radio station plays during the day


I don't think we gonna miss 'I'm we don't need 'I'm anyway
The singer won't miss the person in charge of the radio station when he's gone, and doesn't need him anyway


Can I kick it
Can I make music that is popular and worthwhile?


Who the hell is on the radio or who's behind
Who is controlling what music is played on the radio?


Do you really think they'll mind
Does the person in charge care about what people want to hear on the radio?


To play the funky jams that everybody wit'
Play music that is popular and that everyone likes


Some Def Jef or Ice T
Two popular rappers that the radio station should play


Show they rollin' wit' the syndicate
The rappers are associated with the popular record label, Syndicate


Or can dey get funky with the underground
Can the radio station play music from up-and-coming underground artists?


Master ace get a taste
Master Ace is a rapper the radio station should give a chance to


Bomb squad gettin' hard
The Bomb Squad is a rap group that deserves radio play


Marley mart makin' hipper
Marley Marl is a producer who could make the radio station better


Trax for Jack The Ripper
The singer wants to hear music by Trax, a producer who goes by the name Jack The Ripper


Pumpin' Eric be or Papa San
Two popular rappers that the radio station should play


Still rollin' wit' run
The group Run-DMC still deserves to be played on the radio


Did you think that ever in fact you thought that never
Did you ever think that different types of music would be popular on the radio?


Control of your soul is by a suit and tie
The person controlling the radio station has control over the music you hear


Then you wonder why why you never hear a rhyme
Listeners to the radio station wonder why they never hear music they like


I say we do 'I'm till it's done
The singer wants the radio station to play the music people want to hear until it's finished




Lyrics © Universal Music Publishing Group, REACH MUSIC PUBLISHING
Written by: CARLTON RIDENHOUR, HANK SHOCKLEE, GARY RINALDO

Lyrics Licensed & Provided by LyricFind
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Comments from YouTube:

David Marquis

TRULY THE WORLDS MOST DANGEROUS GROUP ..One of my favorite tracks, lyrics, music CONCEPT just incredible.

Jay

Underrated Gem 🔥

Primitive In The Extreme

🔊🔥🔊🔥🔊

ohbogey

Jeez, I've waited decades for this music video!! I swear sometimes PE makes me feel like I'm in a alternate timeline😎

Trey Fandango

Great track off the classic Apocalypse 91...The Enemy Strikes Black!

Misha Samorodin

Is this proof that public enemy is independent? And their vibe still holds true to this day....

ALPHA

Well, it’s clear the dislike button got deactivated. But, I’m tryna figure out if YT did something to the viewership numbers also🤔

ALPHA

@Jeremiah D!ss!dent Morgan and I’m the only hero available for the job right?😎

Jeremiah D!ss!dent Morgan

@ALPHA even "MISHA" the person you responded to can look up the information if they so choose,,, knowledge and information is sought by choice... Unfortunately MOST people in the world have simply and without question accepted the REALITY of which THEY presented to them !!!
And when it turns out that there ARE counter claims against the so-called "accepted" world view by MANY different different people and sources,,, I myself DON'T just take someone's say so on whatever topic aaannnddd regardless of THAT person's or organizations so-called "credentials" "degrees" or "status" ,,, ANYONE could be the one LYING and deceiving aaannnddd the ONLY way to figure out which side is true,,, is to open mindedly analyze the information and evidence of both sides and decide for yourselves !!! Cheers 🥂

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Jayswain 72

Relentlessly hard funky only PE could do. One of their initial era greats for sure. Nice visuals too, my compliments.

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