Career
When she was 15, Ama was singing to herself on a platform at Hammersmith tube station, and was overheard by Kwame Kwaten, a producer at the FreakStreet record label.[1] In 1995, an unknown independent label released a single titled "Celebrate", which was a ballad produced by D'Influence. Although the single was not a commercial success, it did draw attention to Shola Ama as an artist. On her 16th birthday, she signed a recording contract with WEA.
The single "You're the One I Love" was Ama's first single release for WEA in 1996; it barely made an impact on the charts, only managing to reach No. 85. Her second WEA single, "You Might Need Somebody", remains her biggest hit. This Turley Richards cover reached No. 4 on the UK Singles Chart[2] in April 1997. It remained in the top 40 for almost two months, becoming one of 1997's biggest hits. A re-release of "You're the One I Love" followed in August 1997 and reached No. 3.[2] Her third single "Who's Loving My Baby" was released in November 1997 and reached No. 13.[2] At the age of 18, Shola Ama released her debut album Much Love (1997).
In May 1997, Ama performed her single "You Might Need Somebody" at Wembley Stadium as part of the build-up to the rugby league Challenge Cup Final.
On the success of the album, Ama won a Brit Award for Best British Female and two MOBO Awards for Best Newcomer and Best R&B Act.[3]
In 1999, Ama released her second album In Return. The project saw her working with the record producers Fred Jerkins III, Stargate, Shaun Labelle, Full Crew, D-Influence Productions and Ali Shaheed Muhammad (formerly of A Tribe Called Quest). Co-writers included Angie Stone and Babyface with David Foster.
Despite having support from her record label, In Return was a commercial flop. Following this, Ama took a break from recording.[4][5]
In 2002, Ama went back into the recording studio to record her third album, Supersonic. Unable to obtain a major label deal, she instead formed a distribution deal with Pony Canyon.
In 2004, Ama featured on the track "You Should Really Know" by the Pirates, a response in song to Mario Winans' "I Don't Wanna Know" which reached No. 8 on the UK chart.
Ama also mentored her sister Sadie Ama, who signed her own recording contract and released "So Sure" (2004) and "Fallin" (2007).
Ama featured as vocalist on the Perempay & Dee single "DJ Play". The song was released in October 2009 and received heavy rotation on the radio.[6] She also featured on one of rapper Giggs' songs, "Cut Above the Rest", and later featured on the bonus disc to his album, Let Em Ave It, on a song called "Blow Em Away".
In February 2010, Ama joined a new collective group formed by Wiley called A-List, alongside her sister Sadie Ama and grime musicians Roll Deep, Mz. Bratt, Wrigley, Margs, Young Kye and Kivanc.[7]
In 2013, Ama narrated on the show My Crazy Jamaican Life.
In October 2015, Ama released a new 8-track EP featuring new reggae influenced tracks titled Surreal on Necessary Mayhem Records, 13 years after her last album Supersonic in 2002.
In April 2016, she featured on the album System Killer by Frisco on the song "Rocket"
Deepest Hurt
Shola Ama Lyrics
Jump to: Overall Meaning ↴ Line by Line Meaning ↴
Uummmm yeah
There was a time when I adored you
But I was too blind in love to see
That it wasn't we it was only me
Giving in to every word you said
I'm loving you but my heart can't pretend
So if you want to go I won't follow you
I guess I'm not the one to make your dreams come true
If you want my love I got to let you go
Cause your loving is the deepest hurt of all
Where was the life we had before
There was a place in your heart I could call home
Now I find my place has gone to somebody else
I let you go cause I can't take no more
I'm loving you but my heart can't pretend
When your feelings just haven't been there
So if you want to go I won't follow you
I guess I'm not the one to make your dreams come true
If you want my love I got to let you go
Cause your loving is the deepest hurt of all
Sometimes in life things don't work out right
Thought I was meant for you
If I could find a way to turn back time
I would make it so that every day in every way you still could be mine
La dada ladadadah
Loving is the deepest hurt
Loving is the deepest hurt
So if you want to go I won't follow you
I guess I'm not the one to make your dreams come true
If you want my love I got to let you go
Cause your loving is the deepest hurt of all
Your loving is the deepest hurt of all
So if you want to go I won't follow you
I guess I'm not the one to make your dreams come true
If you want my love I got to let you go
Cause your loving is the deepest hurt of all
Your loving is the deepest hurt yeah
So if you want to go then I won't follow you
I guess I'm not the one to make your dreams come true
And if you want my love I got to let you know
Cause your loving is the deepest hurt
Loving is the deepest hurt
Loving is the deepest hurt
The lyrics to the song 'Deepest Hurt' by Shola Ama are about a failed relationship, where she was in love with someone who didn't reciprocate those same feelings. She explains in the first verse that she adored him, but was too blind to see that he was not as invested in the relationship as she was. She continues to express that she can't pretend to be in love with him anymore because he hasn't been there emotionally.
In the chorus, Shola refutes his affection and acknowledges that his love was the deepest hurt of all. She reminisces about their past and the place she thought she had in his heart, but realizes that he has moved on to someone else. The bridge of the song expresses her longing to go back in time and make it work, but she ultimately let's go of their relationship.
Overall, the lyrics convey the pain and loss that can come from being in love with someone who doesn't feel the same way. Shola Ama's vocal delivery is emotional and heartfelt, which adds to the sincerity of the lyrics.
Line by Line Meaning
There was a time when I adored you
I used to love you intensely.
But I was too blind in love to see
I was too caught up in my emotions to notice reality.
That it wasn't we it was only me
I was the only one putting in effort in the relationship.
Giving in to every word you said
I was easily influenced and believed everything you told me.
I'm loving you but my heart can't pretend
I still love you, but I'm not fooled by your actions anymore.
When your feelings just haven't been there
You haven't reciprocated my love.
Where was the life we had before
I'm reminiscing about the past.
There was a place in your heart I could call home
I used to feel loved and accepted by you.
Now I find my place has gone to somebody else
You've moved on and found love with someone else.
I let you go cause I can't take no more
I've decided to move on because I can't handle the pain anymore.
So if you want to go I won't follow you
I won't chase after you if you choose to leave.
I guess I'm not the one to make your dreams come true
I realize now that I can't make you happy.
If you want my love I got to let you go
I need to let you go if you don't reciprocate my love.
Cause your loving is the deepest hurt of all
Your love has hurt me the most.
Sometimes in life things don't work out right
Life doesn't always go as planned.
Thought I was meant for you
I believed that we were meant to be.
If I could find a way to turn back time
If I could go back to the past.
I would make it so that every day in every way you still could be mine
I would do anything to have you back in my life.
Loving is the deepest hurt
Love can be painful.
So if you want to go then I won't follow you
I won't try to change your mind if you want to leave.
And if you want my love I got to let you know
You need to tell me if you want me to love you again.
Loving is the deepest hurt
Love can be the most painful emotion.
Lyrics © Warner/Chappell Music, Inc.
Written by: AARON LEOPOLD WHITBY, MARTHA REDBONE, TOMMY FARAGHER
Lyrics Licensed & Provided by LyricFind
@user-nz3sb8go9i
Soooooo nostalgic and classic...much ❤ from your brother in NIGERIA
@Mubiana50
2024 still feeling like I'm hearing it for the first time ❤
@TheAkujeannie
come on guys! don't tell me u don't feel this song! its ma favorite song from Shola Ama. trust me its mwwaaaaaaaaaaaaaahhhhh! thumbs up if u r listening to this song 12years on.......
@anouarbouaziz158
Very beautiful
@oscarmubiana7577
Deepest hurt is indeed an all time song, so full of tenderness
@tvalorful
I have always loved this song. 20 years on & I still do. Thank you for uploading.
@ronaldkweleka750
This song remained me when I was in grade seven it was one of hits 1999wow.
@zaynabcastel276
i really like shola ama songs since 1 was 9 years old now 36 years still listening one of her song more its my favourite I Still believe in love
@heatherwatson4261
Used to listen to this album every day still listen to it now ❤️
@jonathanmshelmbula1909
Lovely Song. Still Listening in 2020....!